Us

Goodstock

The warm glow you feel is not sleep deprivation. Well, not all sleep deprivation.

It’s love, in marathon form.

Every Goodstock, KW2’s people, friends and partners pull a crazy, funny, beautiful all-nighter for the community we love, creating dozens of ads and communications for a few nonprofits that could use some experienced help. Every video, website, poster, marketing plan and radio spot we make amplifies the good these orgs do, helping them keep precious resources devoted to the cause. So far, we’ve donated around $2.5 million in goods and services to more than 120 Dane County nonprofits. 

We've worked with inspiring people.

  • Alzheimer's & Dementia Alliance
  • Atwood Barbershop
  • Badger Childhood Cancer Network
  • Colsac Skiers
  • Employment Resources Inc.
  • GSAFE
  • Madison Scouts
  • Preinatal Foundation
  • Rape Crisis Center
  • River Food Pantry
  • TEAM Survivor Madison
  • Tri 4 Schools
  • Very Special Arts Wisconsin
  • YMCA of Dane County
  • A Fund for Women
  • Aaron J. Meyer Foundation (Aaron's House)
  • AIDS Network
  • Aldo Leopold Nature Center
  • Alliance for Animals
  • American Red Cross Badger Chapter
  • Autism Society of South Central Wisconsin
  • Arts Wisconsin
  • Badger Honor Flight
  • Bartell Community Theatre
  • Bear Courage
  • Capital Candlelighters
  • Center for Family Policy & Practice
  • Center for Photography
  • Centro Hispano
  • Child Development Inc.
  • Chrysalis
  • Colonial Club Senior Activity Center
  • Common Threads
  • Community Groundworks at Troy Gardens
  • Community Shares
  • Cystic Fibrosis Foundation
  • Dane County Cultural Affairs Commission
  • Dane County Transition School
  • Domestic Abuse Intervention Services
  • East Madison Community Center
  • Easter Seals Wisconsin
  • End Domestic Abuse Wisconsin
  • Epilepsy Foundation Southern Wisconsin
  • Family Connections of Wisconsin
  • FEED Madison
  • Fine Feathered Friends Sanctuary
  • Flyways Waterfowl Museum
  • Focus Corporation
  • Foundation for Madison's Public Schools
  • Friends of the Historic Oregon Water Tower
  • Friends of the PAC
  • Friends of Wisconsin State Parks
  • Gilda's Club Madison
  • Gio's Garden
  • Goodman Center
  • Goodwill
  • Habitat for Humanity
  • House of Brews
  • Juvenile Diabetes Research Foundation
  • Kennedy Heights Community Center
  • K-E-Y-S
  • Kojo Drill Team
  • Logan's Heart & Smiles
  • Madison Area Youth Soccer Association
  • Madison Children's Museum
  • Madison Patient Safety Collaborative
  • Madison Public Library Foundation
  • Madison Youth Choirs
  • MARC Foundation of Dane County
  • Natural Heritage Land Trust
  • New Directions
  • Nia's Love for Life Sickle Cell Foundation
  • Omega School
  • Porchlight
  • Prevent Child Abuse Wisconsin
  • Rainbow Hospice Care
  • REAP Food Group
  • Rhapsody Arts Center
  • The Road Home Dane County
  • Ronald McDonald House
  • RSVP of Dane County
  • Safe Harbor of Dane County
  • Safe Place for Newborns
  • Safe Simpson Street Free Press
  • Susan G. Komen for the Cure
  • The Exchange Club Center for the Prevention of Child Abuse
  • The Prairie Enthusiasts
  • The Rainbow Project
  • Urban Tree Alliance
  • UW-Madison Hoofers Riding Club
  • Walbridge School
  • Warner Park Youth Football
  • West Madison Senior Coalition
  • Wexford Ridge Neighborhood Center
  • Wisconsin Early Childhood Association
  • Wisconsin Foundation for School Music
  • Wisconsin Head Start Association
  • Wisconsin Literacy
  • Wisconsin Well Woman Program
  • Wisconsin Wetlands Association
  • Wisconsin Women's Network
  • Wisconsin Youth Symphony
  • Women Against Lung Cancer (WALC)
  • YWCA Madison
  • 100 Black Men of Madison
  • 1000 Friends of Wisconsin
View More +
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How to become a Goodstock client:

We have one goal: to do as much good as we can in 24 hours. That’s why our leadership team evaluates each application with care. Your organization’s services, size and reach, financial need, marketing goals, and availability during the event are all weighed. Nonprofits must have 501(c)3 status to qualify, and political or religious organizations are not eligible. 

Thanks, partner.

From printers to programmers to the caffeinated crew at our local coffee shop, we couldn't possibly accomplish this much good in 24 hours without the generous help of our Goodstock 2016 partners and sponsors. They donate valuable goods and services, stay up just as late and love just as hard. Thank you.